TBLL032 The Indoor Generation with Arethea Harris
Arethea Harris is the National Marketing and Communications Manager for VELUX Canada, an international company that specializes in bringing daylight and fresh air into homes and buildings through their manufactured product line up of skylights, sun tunnels and roof windows. She is responsible for all B2C and B2B marketing activities and the development and delivery of strategies tied to lead generation, branding, digital, marketing partnerships and their Certified Installer program. Arethea’s influence and insight into strategies that connect consumer to brand breaks through the fragmented marketplace, propelling the growth of VELUX Canada among its key audiences. She understands how to drive marketing opportunities from a strategy perspective to ultimately gain ROI conversions. She has transformed VELUX Canada’s marketing and leads their digital network by driving awareness and conversions.
Arethea Harris is the National Marketing and Communications Manager for VELUX Canada, an international company that specializes in bringing daylight and fresh air into homes and buildings through their manufactured product line up of skylights, sun tunnels and roof windows. She is responsible for all B2C and B2B marketing activities and the development and delivery of strategies tied to lead generation, branding, digital, marketing partnerships and their Certified Installer program. Arethea’s influence and insight into strategies that connect consumer to brand breaks through the fragmented marketplace, propelling the growth of VELUX Canada among its key audiences. She understands how to drive marketing opportunities from a strategy perspective to ultimately gain ROI conversions. She has transformed VELUX Canada’s marketing and leads their digital network by driving awareness and conversions.
